A blog dedicated to craft beer in Chicago. It takes a look at beer brewed in the city as well as bars and other events that feature craft beer from around the U.S. and the world.
Saturday, July 23, 2011
MillerCoors Sales Decline
According to bizjournals.com, MillerCoors sales have declined for its crap macro brew section. Now, MillerCoors isn't a craft brewer, but it is based in Chicago. The company's sales for its "craft" beer section increased by double digits. All of its premium and subpremium sections declined. MillerCoors is trying to blame this on the economy, but it looks like there is fundamental shift in drinking habits. I hope this is more writing on the wall for these anti-competitive companies such as MillerCoors. Keep supporting your local beer!
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GO CRAFT!! GO LOCAL!
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